POOL & SPA NEWS MAGAZINE                            USAGE  
                                                    EMAIL LINK    

    15,363   Total Businesses   $135/M              ----------DATE-----------
     9,532   Telemarketing      $135/M+$60/M        November 2008            
             Fundraising Rate   $80/M                                        
    12,022   Email Addresses  (See Email Datacard)  ------MINIMUM ORDER------
                                                    5,000                    
POOL & SPA NEWS MAGAZINE, published by Hanley                                
Wood, is the leading publication in the pool and    ------UNIT OF SALE-------
spa industry.                                       24 Issues Annually       
                                                                             
POOL & SPA NEWS MAGAZINE targets subscribers in     ----------MEDIA----------
the residential and commercial markets; including   100% Controlled          
pool builders, spa and pool retailers, service      Circulation              
technicians, subcontractors, distributors and                                
manufacturers of pools, spas, hot tubs and related  -------ADDRESSING--------
products.                                           4Up Cheshire        N/C  
                                                    PS Labels           $10/M
* Telemarketing allowed on a case by case basis *   MagTape             $25/F
                                                    Diskette            $75/F
JOB TITLE:                                          Keying              $ 3/M
    Owner                                   6,365   E-Mail Trans.       $75/F
    Partner                                   221                            
    President                                 884   --------SELECTIONS-------
    Vice President                          1,219   State/SCF/Zip       $10/M
    Secretary/Treasurer                        62   Telemarketing       $60/M
    Manager                                 1,135   Job Title           $15/M
    Sales                                   2,174   Business Category   $15/M
    Director                                   72   Primary Business    $15/M
    Other                                   2,418   Build/Sell/Maintain $15/M
                                                    Running Charges     $10/M
PRIMARY BUSINESS:                                                            
    Retailer                                2,818                            
    Builder                                 4,472   Sample mailing piece     
    Service/Maintenance Firms               2,611   required                 
    Wholesale/Distributor                   1,085                            
    Subcontractor                             735   20% Commission to        
    Manufacturer                            1,315   Recognized Brokers       
    Manufacturer's Rep                        472                            
    Importer/Exporter                          14   All orders are approved  
    Engineer/Architect/Consultant             438   on a reciprocal rental.  
    Government Health or Energy Official       23 
    Operator, Club/Resort                     172 
    Parks & Recreation                         21 
    Other                                     704 
                                                  
BUILD/SELL/MAINTAIN:                              
    Pools: Concrete/Gunite                  3,357 
    Pools: Prefab/Vinyl Liner                 557 
    Spas/Hot Tubs                           2,074 
    Both Pools & Spa/Hot Tubs               1,968 
    Above Ground Pools                        470 
                                                  
Orders cancelled prior to merge are subject to a  
$50 flat cancellation fee plus any applicable     
production charges.  Orders cancelled after       
merge-purge are payable in full. 

Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

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