THE JOURNAL OF LIGHT CONSTRUCTION                   USAGE
                                                    EMAIL LINK    

      70,309   Paid Subscribers     $135/M          ---------DATE------------
      43,718   Telemarketing        $135/M+$60/M    November 2008            
               Fundraiser Rate      $ 80/M                                   
      22,593   Email Addresses      (See Email DC)  -----MINIMUM-ORDER-------
                                                    5,000                    
The Journal of Light Construction, "Educating                                
Builders & Remodelers", published by Hanley Wood,   ------UNIT-OF-SALE-------
is the only 100% paid subscription magazine read    $40/Year                 
by remodeling and building pros nationwide.         12 Issues                
Delivering high quality content, from practical,                             
how-to information to hard hitting business and     ---------MEDIA-----------
technology advice, JLC reaches dedicated            Direct Mail              
construction professionals every month. With a 65%                           
growth in circulation in the last five years, The   -------ADDRESSING--------
Journal of Light Construction is the hands-on       4UP Cheshire          N/C
contractors' preferred source for the information   PS Labels           $10/M
and product advice they need to do the job right.   Keying              $ 3/M
                                                    Diskette            $75/F
JLC represents a diverse market of construction     Magtape             $25/F
professionals, with business volumes ranging from   E-Mail Trans.       $75/F
$250,000 to over $5 million annually.  With over                             
75% owners/partners of these companies, you're      -------SELECTIONS--------
sure to reach the decision makers where the buck    State/SCF/Zip       $10/M
both starts and stops.                              Job Title           $15/M
                                                    Primary Business    $15/M
* Telemarketing allowed on a case by case basis *   Annual Sales        $15/M
                                                    Phones              $60/M
TITLE:                                              Running Charges     $10/M
    Owner, Partner, CEO, Director          48,490                            
    Construction Manager/Supervisor         2,715                            
    Architect, Designer, Engineer           1,094   Sample Mailing Piece     
    Sales and Marketing Managers              875   Required                 
    Carpenter, Draftsman or Salesman          568                            
                                                    20% Commission to        
PRIMARY BUSINESS:                                   Recognized Brokers       
    Builder                                10,800 
    Remodeler                              17,150 
    Builder/Remodeler                       9,367 
    General Contractor                      7,947 
    Architect                               3,422 
    Engineer                                2,391 
    Subcontractor                           2,447 
    Building Products Dealer/Distributor    1,193 
    Carpentry                                 793 
    Multi-Family Property Developer           688 
    Government/Public Agencies                864 
                                                  
ANNUAL SALES:                                     
    Under $500,000                         16,809 
    $500,000 - $999,999                     7,932 
    $1 Million to $4.9 Million              7,954 
    $5 Million to $10 Million               3,001 
    More than $10 Million                   9,639 
                                                  
                                                  
All orders are approved on a reciprocal rental.   
                                                  
Orders cancelled prior to merge are subject to a  
$50 flat cancellation fee plus any applicable     
production charges.  Orders cancelled after       
merge-purge are payable in full.                  


Contact Statlistics List Management for More Information
69 Kenosia Avenue  Danbury, CT 06810  Phone: 203-778-8700  Fax: 203-778-4839

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