Casual Living Magazine

The Casual Living Publication Subscribers list connects marketers with retail owners, catalogers, managers, directors, manufacturers, designers, and buyers in the outdoor furnishings industry. Casual Living keeps industry professionals current on outdoor living trends, products, industry data, retail strategies, design, and more. Subscribers need products and services ranging from marketing strategies to store display for efficient operation.

SEGMENTS
8,169 Total Universe / Universe Rate $135.00/M
8,169 Total U.S. Subscribers $135.00/M
6,810 Telemarketing + $65.00/M
3,902 Email $1,470.00/F
Fundraising Rate $100.00/M

Description

The Casual Living Publication Subscribers list connects marketers with retail owners, catalogers, managers, directors, manufacturers, designers, and buyers in the outdoor furnishings industry. Casual Living keeps industry professionals current on outdoor living trends, products, industry data, retail strategies, design, and more. Subscribers need products and services ranging from marketing strategies to store display for efficient operation.

 

Subscriber Stats

  • Average age 52
  • Over 59% C-level management
  • Outdoor market annual revenue: $7 billion
  • Product categories: exterior fabrics, outdoor dining, chaise lounge, umbrellas, outdoor lighting, firepits, bbq grills, spas, garden decor

 

Subscriber Profile:

Casual Living is a print and digital platform that brings its readers the most comprehensive coverage on casual and outdoor entertaining products, business developments, and marketing expertise. This reader audience includes professionals from furniture stores, pool and patio stores, garden centers, home centers, hardware stores, catalog companies, and hospitality industry. They cater to consumers who want to extend their living spaces to the outdoors where they can relax with family and entertain friends. Consumers will buy merchandise to enjoy around the pool, accessorize a garden, furnish patios, decorate exteriors, and cook outdoors. Retailers ensure their brick-and-mortar stores are appealing to shoppers and often sell merchandise online through e-commerce platforms. With this list, reach subscribers needing products that provide comfort and stand up to weather, acquire and retain customers, and increase revenue.

 

Purchase products: Industry publications, mobile devices, computers, electronics, manufacturing equipment, fade-resistant fabrics, display racks, surveillance cameras, POS equipment, inventory storage, lighting, employee uniforms, packaging supplies, design software, office supplies, and business wear.

 

List Purchasers: Publishers, wholesalers, lending institutions, continuing education providers, office supply providers, staff agencies, equipment providers, eco-friendly product suppliers, insurance providers, logistics, packagers, legal advisors, tradeshow coordinators, and credit card issuers.

SELECTS
Job Title $20.00/M
Business $20.00/M
SCF $15.00/M
State $15.00/M
Zip $15.00/M
ADDRESSING
Key Coding $3.50/M
P/S Labels $20.00/M
RUN CHARGE $10.00/M
EMAIL $100.00/F

Profile


		
Job Title   (20.00/M)
CEO/Owner/Partner/President 	4,874 	
Retail Store Manager 	500 	
Vice President/Director 	605 	
GMM/DMM/Merchandise Manager 	231 	
Manager 	926 	
Buyer/Assistant Buyer 	460 	
Interior Designer 	343 	
Sales Manager 	57 	
Sales Representative 	206 	

		
Business   (20.00/M)
Casual / Outdoor Furniture 	918 	
Furniture/Retailer 	2,404 	
Outdoor Hearth/Grill 	827 	
Interior Design Firm/Showroom 	1,288 	

Ordering Instructions

  • 5,000 Name Minimum Order $0.00 Minimum Price
  • Net Name is not allowed
  • Please Inquire about Exchange
  • Broker Commission 20% on base
  • Agency Commission 15% on base
  • Please Inquire about Reuse
  • Cancellation fee at $100.00/F: Orders cancelled prior to merge are subject to a $100 flat cancellation fee plus any applicable production charges. Orders cancelled after merge purge are payable in full.
  • All orders are approved on a reciprocal rental.